Reo Speedwagon - Keep On Loving You (video Version) Apr 2026

: Though lead singer Kevin Cronin wrote it as a soft piano piece, guitarist Gary Richrath added a "nasty" distorted solo to keep the band’s rock edge, inadvertently creating the "power ballad" formula. The Music Video Concept

: On August 1, 1981, "Keep on Loving You" was the 17th music video ever played on MTV’s inaugural broadcast day. REO Speedwagon - Keep on Loving You (Video Version)

An interesting report on the "Video Version" of reveals it as a cornerstone of early 1980s music history, marking both the birth of the modern power ballad and a pivotal moment for MTV . Historical Significance : Though lead singer Kevin Cronin wrote it