If you want the reader to do something, tell them exactly what it is. "Let me know what you think." Strong: "Please approve the attached draft by 4 PM today."
"I was thinking about the meeting and checking my calendar and realized I might be late because of traffic..." (@kingnudz) GD56rar
"I'll be 10 minutes late to the meeting due to traffic." 🛠️ 2. Structure for Scannability Large blocks of text are intimidating. Break them down: Use Bullet Points: Ideal for lists or steps. If you want the reader to do something,
To be as helpful as possible, I’ve put together a quick guide on . Whether you're posting online or sending a message, these three pillars ensure your text is actually "useful" to the reader. 🎯 1. The "Bottom Line Up Front" (BLUF) Break them down: Use Bullet Points: Ideal for lists or steps
People skim. Put your most important information in the very first sentence.
💡 Before hitting send, ask yourself: "If the reader only sees the first 5 words, will they know what I need?"
Helps the eye find the "meat" of the message. Short Paragraphs: Stick to one idea per paragraph. ✅ 3. The Clear Call to Action (CTA)