Desert Birdies and Basslines: A Guide to The American Express
Every January, the PGA TOUR descends upon the Coachella Valley for , a tournament that manages to feel like a high-stakes competition and a massive desert party all at once. Whether you're a die-hard golf fan or just looking for a fun weekend in La Quinta, this event is a standout on the PGA TOUR calendar . A Legacy of Desert Greatness Golf: The American Express
The American Express is the only event on the PGA TOUR to utilize during the week: Desert Birdies and Basslines: A Guide to The
The American Express is only event on PGA Tour to use 3 golf courses Founded in 1960 as the Palm Springs Golf
While we know it today as , this tournament has a legendary history. Founded in 1960 as the Palm Springs Golf Classic , it became synonymous with Hollywood icon Bob Hope for nearly 50 years. It was once famous for its unique five-round format and a star-studded celebrity pro-am that featured everyone from Frank Sinatra to sitting U.S. Presidents.
Today, the tournament honors that legacy while embracing a modern, faster-paced 72-hole format. The Unique Challenge: Three Courses, One Winner