: Despite the distinct color, the flavor remains the standard Mars milk chocolate recipe found in all traditional M&Ms.
The blue M&M was not a founding member of the candy's color palette. Its existence is the result of a massive 1995 marketing campaign where over 10 million people voted to choose a replacement for the original tan color. Blue won by a landslide (54% of the vote), beating out pink and purple. Composition and Specifications
: Retailers like IT'SUGAR or local bulk candy shops often feature "color walls" where you can mix and match specific shades.