410rar (2027)

of brand-loyalty measures developed since the late 1970s.

for marketing managers on how to use these measures in real-world settings. 410rar

: behavioral, attitudinal, multi-attribute, and individual-oriented. of brand-loyalty measures developed since the late 1970s

The reference appears to be a specific typo or OCR (Optical Character Recognition) error often associated with the academic paper titled "A Review of Brand-Loyalty Measures in Marketing" by Jan-Benedict E.M. Steenkamp and Rik Pieters. 410rar